Full service resourcefulness

We solve problems by creating new products, services, brands, digital experiences, ventures, processes and whatever else the challenge requires—often from scratch. Using creativity, business insight, user insight, and resourcefulness, we deliver meaningful progress quickly, anywhere in the world, remote or in person. We are deeply rooted in digital and AI.

Smaller is easier, with sooner results

As a boutique global innovation agency, we prefer to work in ultra-agile (1-hour) iterations, each one delivering a complete, usable result. Small changes are cheaper, safer, more predictable, faster, and when stacked together, they build lasting transformation. With a clear vision to guide us, we navigate and adapt as we go. We persist on a series of small changes, tiny experiments.

Easy innovation for all

Turn to Tides was founded by Trieu Huynh, a Dutch innovation expert with 25+ years of global experience. Trieu is an engineer, entrepreneur, designer, business agility expert, musician, athlete, guest lecturer, AI expert, online expert and digital nomad serving clients of all sizes—from corporates to startups to individuals with the desire to change. We work via hourly/daily fees, equity, revenue share, innovation-as-a-service, or pro bono when it truly matters. Our strategic base in Singapore (direction & dealmaking) and Vietnam (talent & execution) allows us to deliver globally competitive change at speed.

Talent Network (Vietnam – Singapore – Global)

Turn to Tides connects a growing pool of builders, creators, technologists and consultants based in Vietnam or anywhere remote, to opportunities driven from Singapore and around the world. We combine strategic direction with local talent and fast execution — forming lean, high-impact teams when and where they are needed.

Connect to Trieu Huynh here